"If you can't do it with passion – don’t do it at all."

Proper grown-up marcomms

About

about

At TwiggyComms I offer an agile, flexible and scaleable consultancy model - to bring my senior creative brand marcomms expertise to the table - with the ability to scale up via a talented and connected collective.

I work with brands directly and also provide consultancy to a number of agencies looking to grow in the consumer space.

My senior counsel is based on 25+ years’ experience spanning diverse sectors, multi-markets, major brands and many award-winning campaigns. My focus is on adding value. My fuel is passion.

I can help bring clarity, purpose and direction to your communications, structuring creative and meaningful ways to deliver.

A natural emotive storyteller, I am passionate about using insights and data to drive audience engagement and to develop strategic campaigns with a powerful narrative at their heart.

My expertise encompasses earned media strategy and delivery, stakeholder management, content strategy and creation, leadership counsel and crisis, issues and reputation management.

Services

services

Supporting Clients

Creative comms strategy and building and implementing 360 brand communications packages
Defining or refining compelling brand narratives including messaging and tonality
Multi-channel content strategy, direction and management
Identifying and managing highly effective brand collaborations and partnerships

Supporting Agencies

Crisis and issues management and C Suite liaison
New business consultancy
Strategic client reviews
Agency performance reviews including team structures, employee pathways and creativity models
Creative campaign development

I know how to attract, win and grow client business, teams, structures and income. My agency roles have ranged from national and global lead to Head of Practice, Managing Partner and Global Consumer Head and I have led through start-up, turnaround and major agency growth phases.